Full social media management for OIH: real filming with your physicians, an in-office podcast, patient education built for the 40+ audience — every channel handled for you.
Patients research surgeons on YouTube and Facebook before they ever call. The demand is enormous; the quality of what they find is not. That gap is the opportunity.
We audited your full footprint: 1,500+ overwhelmingly positive reviews, a 25-year legacy — and almost none of it visible where patients look first.
The bright spot: your monthly blog — pickleball injuries, surgery prep, Henderson-local. You already think like publishers. We turn that into the formats patients actually consume.
We audited every major orthopedic group in the valley: not one runs a real video program, and no local ortho practice has a YouTube channel at all.
And the local playbook is proven next door: a Vegas plastic-surgery group at 26K followers, a physician brand at 119K, a med spa that hit 45,000+ monthly video views in six months by putting real staff on camera. Medicine wins on video here. Orthopedics just hasn't shown up yet.
Honest expectations: this is a build, not a boost — a 6–12 month consistency play competitors have shown zero appetite for. Follower counts as of July 2026.
Not a theory — surgeons who committed to doctor-led video built audiences that feed their practices daily.
126K views
Thumbnails are these creators' actual published content, shown as format references; figures are public counts at time of research. The pattern is the point: named physicians, consistently on camera.
Your patient is 40 to 70+, and their platform habits are measurably different. We prioritize accordingly, backed by Pew's 2025 age data.
Boots-on-the-ground production: our crew at your office, your physicians on camera, no stock footage — with a content studio filling the calendar between filming days.
Designed for your practice: your colors, your procedures, your patients. Tap any sample to enlarge it.
Recovery TimelinePillar 1 · Knee & Hip Authority — sets expectations, reduces fear of surgery.
When to See a SpecialistPillar 5 · Ask OIH — the highest-converting checklist format in medical social.
Active Aging in HendersonPillar 2 — pickleball, golf and hiking content your blog already leans into.
Procedure ExplainerPillar 1 — plain-language education that positions your surgeons as the authority.
Anterior Hip AdvantagePillar 1 — your anterior-approach specialty, explained in one glance.
Same-Day TimelinePillar 1 — your outpatient hidden ace: surgery in the morning, home by dinner.
Prehab ChecklistPillar 1 — actionable prep content patients save, print and share.
Is It Time?Pillar 5 · Ask OIH — the gentle nudge that starts consult conversations.
Your New KneeEditorial style — photoreal implant render, magazine-cover presence for feeds.
Your New HipEditorial style — the anterior approach with premium, high-contrast polish.
Keep Moving After 50Photo style — warm, human, feels like your patients' actual weekend.
Play Pain FreePhoto style — Henderson's favorite sport, your practice's voice on it.
Concept drafts prepared for this proposal, shown in three style directions — clean clinical, dark editorial, and photo lifestyle. Final published pieces are refined and approved with your clinical team before anything goes live.
Healthcare retainers for a practice your size typically run $5,000–$15,000/month — most without real video production. Ours are built around it.
No retainer required. Two ways to record:
Film whenever you're ready — the full plans will be waiting.
When patients ask ChatGPT or Google's AI "best knee replacement surgeon in Las Vegas," those tools pull answers from YouTube videos and their transcripts. Every episode and explainer we produce for the doctors is published and structured so AI can find it, understand it, and cite it — built into every tier above at no separate fee.
For oihnv.com itself — so the website joins the video library in getting cited by ChatGPT, Gemini and Google's AI. Here's exactly what that means:
Works inside your current WordPress site — no rebuild, no migration. Only if the practice wants the site itself competing in AI answers; the video program stands on its own.
All patient-facing content follows the HIPAA/FTC workflow described above; final consent forms approved by your counsel.
Nobody signs up for the biggest plan on day one — and staying on Foundation as long as it serves you is a perfectly good outcome. This is simply the trajectory we'd recommend:
Each step is a decision point, not a commitment — we review the scorecard together and move only when you want to.
The audience is already searching. The content gap is real. And your team is exactly the kind of practice, skilled, personable, local, that wins this lane.
